In the age of AI, what gets measured gets automated. As models grow more powerful, any task that can be turned into data—from spreadsheet analysis to therapy sessions—is increasingly within reach of automation. The underlying playbook is clear: define the…

What exactly is a digital transformation, and how can you lead one successfully? Often guiding a digital transformation requires rethinking how your company creates value, its strategy, and the processes by which your employees get things done. Yet while…

It’s one of the most important questions of our time: How much will AI disrupt business? Writing in from the Cannes Lions International Festival of Creativity, HBR editor at large Adi Ignatius found mixed answers among the world’s leading CMOs and experts.…

Gen AI has the potential to create a tremendous amount of value for organizations and individual employees. By focusing on the value of the output that AI produces, however, we tend not to think much about other sources of value. We rarely ask: In what way…

A comprehensive analysis of Amazon sales data reveals that sustainability labels like “Climate Pledge Friendly” increase consumer demand by 13–14% for up to eight weeks after adoption. This sales boost is not driven by pricing or advertising, nor by improved…

While change has always been difficult, we have now entered an area in which it is continuous rather than episodic. Employees are tired and morale, productivity, and innovation all suffer as a result. This playbook offers executives strategies for anticipating…

A conversation with the founder of gun safety group Moms Demand Action about driving change.

AI will transform industries. However, this transformation will happen on enterprise time: longer, slower, and with far more friction than most expect, and much slower than Silicon Valley is selling. Right now, companies are getting six fundamental things…

With the damages from cybercrime growing ($16 billion in U.S. damages in 2024 alone), human error remains the leading cause of breaches—but also the greatest opportunity for improvement. Companies need to invest in building a human-centered security culture.…

A case study on balancing legacy with innovation.

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In this week’s edition of the HBR Executive Agenda, editor-at-large Adi Ignatius reports on the global economic impacts of conflict between Israel, the U.S. and Iran. To understand what disruptions businesses should start planning for, Ignatius spoke to Ian…

From career sabotage to team dysfunction, the Amys weigh in.

A conversation with the former U.S. Treasury Secretary on leading businesses in 2025.

In this debut episode of HBR Executive Live, economist Lawrence H. Summers joins HBR editor at large Adi Ignatius for a candid conversation on how leaders can navigate and plan in today’s economic uncertainty. They discuss the Trump administration’s tariff…

There are two modes of attention that people use at work: doing mode , in which they pay narrow attention to a specific task in order to control, predict and get it done efficiently; and spacious mode , in which they pay attention more expansively, without…

In a recent experiment, nearly 300 executives and managers were shown recent stock prices for the chip-maker Nvidia and then asked to predict the stock’s price in a month’s time. Then, half the group was given the opportunity to ask questions of ChatGPT while…

How to hand off power without breaking trust or losing momentum.

While connecting with colleagues outside of work can produce numerous benefits—from career advancement to emotional support—many leaders are rightfully squeamish: Crossing work and non-work boundaries can create reputation risks if interactions are uncomfortable.…