WB?… 🦸‍♂️ Qahramon?… Kuzatamiz 👀

@UchadiUxladi

TAF!25 — Reklama va kreativ festivali g‘oliblari

11 oktabr kuni Anhor bog‘ida VII Toshkent xalqaro reklama festivali TAF!25 bo‘lib o‘tdi — Markaziy Osiyoda kreativ, marketing va brending sohasidagi eng yirik tadbir.

Jamoalar 272 ta ish bilan ishtirok etdi. Finalga 142 loyiha chiqdi. 64 ta loyiha mukofotlandi. Festivallarga 2700 dan ortiq ishtirokchi tashrif buyurdi. 72 nafar spiker 10 mamlakatdan — jumladan O‘zbekiston, Buyuk Britaniya, Singapur va Rossiyadan qatnashdi.

🏆G‘oliblar

🥇 Oltin

• Symptommercial — Novonordisk / SEED
• ECQWA — ECQWA / Contrapunt – Rabocheye nazvanie
• Visa In Sum — Visa / SEED
• Baked from flour and dreams — Breadbery / ENDY
• Monolic. Regular packaging — MA’NO Branding
• The new Word — National Agency for Social Protection / Synthesis
• Scambusters — Beeline / RoRe Group
• Grandfather who does not give in — Maslodel / bvp.

🥈 Kumush

• Bossmobile — Korzinka / 605 Agency
• Hardcore not ded — Aida Pioneer
• GOT HEMORRHOIDS? — Synthesis
• The bread that sold the beer — TDI Group CA
• Monolic Rebranding — MA’NO Branding
• Sreda Festival Branding — DDVB
• FAnBRIC — FCB Tashkent

🥉 Bronza

• Birinchilar — Kotex / FCB Tashkent
• The Real BOSS! — Korzinka / 605 Agency
• New Medicine — iTV / 605 Agency
• My daughter’s name is Boy — National Agency for Social Protection
• Donate time — Krasnodog / wagon-wagon
• SUBLIMATION FESTIVAL — Abstract Visuals
• PottyPot Packaging — PG Brand Reforming Company
• riitm — Beeline Uzbekistan / Naked Eye Studio

🌍 Xalqaro e’tirof

Bu yil TAF!25 hakamlar hay’ati tarkibi rekord darajada keng bo‘ldi: Buyuk Britaniya, Singapur, Yaponiya, Ispaniya, Vengriya, Ruminiya, Turkiya va boshqa davlatlardan.

Festival tashkilotchisi Diyor Mirzaaxmedov ta’kidladi:

“TAF!25 kreativ sanoatining yuzi shakllanadigan, kelajak g‘oyalari tug‘iladigan yangi madaniy hodisaga aylandi.”

🔥Yilning eng yaxshilari

🌟Yil agentligi: 605 Agency
🌟Yil mijoz brendi: National Agency for Social Protection under the President of the Republic of Uzbekistan
🌟Gran Pri: The new Word — Synthesis

🚀 @UchadiUxladi😴

👀 Bugun kim kelibti Toshkentga? Nimani ochilishi bo‘lib otdi?

KFC Australia yapon melodramasini eslatuvchi reklama chiqardi! 😲

KFC va Ogilvy kreativ agentligi birgalikda yaponcha muhabbat dramasi uslubidagi reklama roligini suratga oldi.
Unda asosiy qahramonlar — tovuq va teriyaki sousi.

Rolik osiyolik teleshoularga xos bo‘lgan bo’lib drama, hissiyot va hazil bilan to‘la.
Ammo uning ortida juda ajoyib g‘oya bor — yangi Teriyaki burgerini targ‘ib qilish! 🍔

🚀@UchadiUxladi😴